Some drinks are pure nostalgia in bottles; They immediately take you back to a good old age. Soda soda is a soft drink like that (which, by the way, makes a comeback). But there is another vintage soda that tapped older memories, almost a century. We talk about Nehi, a colorful soft drink with a logo that features a woman’s legs-is called “high knee,” as it is served in high bottles.
The branding might cause eyebrows today, such as old cola ads that give us heebie-jeebies. Although Nehi was not very problematic, it would have been a splash in 1940 -Hollywood. And we mean literally. “Splash is a great thing, splash a little,” Jingle for Nehi Cola goes, and Hollywood is happy to be obliged. The drink quickly became a great match in pop culture.
Hollywood’s love affair with Nehi Soda begins with some of the biggest names in the industry, including Bing Crosby, Bob Hope, and Joan Crawford. And it is clear that soda has caught Zeitgeist in a great way when the amazing Hedy Lamarr is shown to drink Nehi in large ads throughout the National Drug Store. From there, nehi is no longer soda; It becomes a star with its own right.
Nehi’s Hollywood High does not destroy quickly
Nehi’s friendship with Hollywood continued for a long time after the ’40, and soda continued to appear throughout the pop culture for decades. On TV, one of the more memorable Nehi is in the hit series “M*a*s*h,” where the Radar O’Reilly character, played by Gary Burghoff, is often seen inhaling the grapes. Perhaps Millennials can remember the soda of the movie “A Christmas Story,” where the iconic foot light is a mischievous complaint to the original logo.
High nehi high gradually flattened with time, as more competitors with Some of the best soda flavors around Entering the market, stealing attention. You will rarely mention this drink in today’s pop culture unless the story or song itself is set in the passing era. What is unique about Nehi, though, although most vintage soda becomes a fading memory and then completely disappears, the soda continues to survive, though not growing, in today’s soda market.
Previously owned by Royal Crown, One of the oldest soda brands is still on the marketNehi now belongs to Keuran Dr Pepper. If you are a nostalgic searcher, you can get a six pack of 12-ounces of glass for below $ 30 on Amazon or Walmart. That may seem like attacking a penny, but the trade will be a sweet swig of the past and the Hollywood Heartthrob.